A handful of personalities throughout the office technology sector have garnered legendary status, perhaps none more so than Bob Goldberg, who spent upwards of 50 years in serving the Business Technology Association (BTA) as its general counsel. But the industry sage, who has dispensed legal advice to BTA members since the Jimmy Carter Administration, has called it a career.
Goldberg eased into retirement this week, having been honored at the BTA’s Capture the Magic event that took place June 17-19 in Huntington Beach, California. His son, Greg, transitioned seamlessly into the role, providing a level of continuity and familiarity.
We bid Goldberg farewell in this installment of Two-Minute Drill, with a reflection on the most poignant memories, his son taking the torch and what comes next following 47 years of faithful service to the BTA. Still, you can probably expect to see him make cameos at various industry events. Thus, maybe “job well done” is more appropriate than “farewell.”
By all accounts, the BTA gala in your honor was a resounding success. That had to be quite gratifying. Does retirement seem real to you yet?
Goldberg: The BTA appreciation reception was an incredible event. I was overwhelmed with the tributes, friends and appreciation. Being part of BTA for 47 years established and defined my career. It was important that my absence did not detract from the valuable benefits BTA provides its members and the industry. We tried to work two different attorneys into the role of BTA general counsel; however, neither was successful. They each treated BTA as just another client. I was fortunate that my son Greg, 44, had several life-changing events. He fell in love with a woman living in Los Angeles and they married. He left an international law firm, moved to L.A., passed the California Bar Exam and joined a small firm. Greg became interested in BTA, and over the past year has transitioned into the role of BTA general counsel. He is doing a great job. By moving away from BTA, I will be reducing my workload substantially. There remain clients that I will continue to work with, but at 76 years of age I will have sufficient time for other interests, my family and volunteer work.
Suffice to say, it’s difficult to sum up 40-plus years in one response. What resonates most with you?
Goldberg: The maturation of the industry has benefited all segments. Initially, dealers and suppliers were at odds. A partnership did not exist, and issues arose constantly. I am pleased that the industry has moved from the courtroom to the conference room. It is also remarkable how generous the industry is to charitable endeavors. It was great catching up with you at The Jillian Fund Gala, but that is just one of the many charities the industry supports. I’m looking forward to The Patriot Packs’ visits next fall.
Obviously, you have left the association in capable hands. Did you give Greg any advice in dealing with BTA members or the job in general?
Goldberg: Don’t jump to conclusions. There are always two sides to every story. Be patient, hear everyone out, and find a reasonable business solution. If a call comes in on the BTA legal hotline and you do not know the answer, say so. Then do your research or call me.
What do you plan to do for a second act? Are there any hobbies/interests you will focus on?
Goldberg: It is no secret that I like to play golf. Although I enjoy the game very much, it is the people I play with that are the true attraction. My spouse of 54 years and I plan to travel while we are able to do so. Finally, our grandchildren are the absolute greatest thing to exist. As I like to say, being a grandparent is the only thing in life that is not overrated.
