Prosource

Anyone who has visited the beach with a young family in tow knows the experience can be taxing. It’s not a gas-and-go proposition; the level of preparation involved in delivering more than one child to the shore for a day of fun can be time-consuming.  Sunscreen is only the Read More

When business-as-usual takes a sharp veer for the unusual, tact and diplomacy become two of the most critical assets in a salesperson’s toolkit. Talking less and listening more, an approach espoused by sales consultants since the dawn of selling takes on greater significance in Read More

One consistent message that was echoed by dealers virtually across the entire spectrum of the industry was that they were a bit busy, even overly-occupied. As problems go, it’s a nice one to have as opposed to the alternative. But a pipeline-taxed operation offers its own set of Read More

Marketing in the 21st century has become a high-stakes game for the office technology dealership community. Traffic on the information superhighway (now there’s a 20th century term) is cluttered at best, and bumper-to-bumper action can make it difficult for a business’ message to Read More

We’re going to bid November adieu by wrapping up our look at 21st-century sales strategies with a mixed-bag look at the wildcard variables that have enabled dealers to gain a leg up on the competition in their respective markets. In some cases, adding a unique product can prove Read More

There are two things most dealers can agree upon. One, social media engagement is an effective tool for communicating with customers and prospects, whether it’s to promote a product or service, or to keep people abreast of what your company is doing. Two, crafting a message that Read More

The role and life of the account representative, one might argue, has been simplified in the past 20 years. No longer is in incumbent upon a sales rep to do all of the heavy lifting in enticing existing clients and prospects to avail themselves of your dealership’s product and Read More

Entering a new product offering is often fraught with potential pitfalls. The allure of net-new business comes with a caveat for competency. Building from the ground up takes a commitment of not only time and money, but consideration. How will this offering fare among my customer Read More

Spring is in the air…well, not really. Much of the country is still consumed by sub-seasonal temperatures, and even spates of snow as Mother Nature gives us a little attitude. But as the flowers blossom and allergies kick into high gear, this time of year is always one marked by Read More

Believe it or not, while we were capable of filling 140 pages in our December issue with the 2017 Elite Dealer profiles—and trust me, that is a LOT of information jammed between the covers—we were holding back just a little bit of information. OK, so maybe we could’ve tacked on Read More

This week we continue our series where industry leaders talk about their highlights from 2016 and their expectations for 2017. This week we hear from Kyocera Document Solutions America, Nuance Communications, and Prosource. Kyocera Document Solutions America “Documents are no Read More

Fourth acquisition since 2013 fuels company’s strategic growth and expansion plans Cincinnati, OH August 28, 2015 – Prosource, the region’s leader in office technology and business solutions, today announced the acquisition of Aaron’s Business Solutions, a Huntington and Read More

hITech Computer Solutions Brings Expertise, Customer Base, and Geographic Expansion to Prosource June 1, 2015 – CINCINNATI, OH – Today, Prosource, the region’s leader in office technology and business solutions, announced the acquisition of hITech Computer Solutions, a computer Read More