Newly-Opened Interactive Zone Emphasizes AEG, STAPLES Center, the Los Angeles Kings and Toshiba’s Strong, Shared Commitment to Fan Engagement
Los Angeles, CA, Nov. 10, 2014 – Prior to Saturday night’s Los Angeles Kings and Vancouver Canucks face-off, AEG, the Kings, STAPLES Center, and Toshiba held a ribbon-cutting event to commemorate the opening of the venue’s new, state-of-the-art fan destination, LA Interactive powered by Toshiba. LA Interactive powered by Toshiba – located on the main concourse of STAPLES Center – is sure to enhance the fan experience with exclusive interactive content, social media visualizations, live game action, player stats, game scores, out of town action and more.
As part of the launch Saturday evening, Luc Robitaille, president of business operations for the Los Angeles Kings; Lee Zeidman, president of STAPLES Center and Scott Maccabe, president, and CEO of Toshiba America Business Solutions, Inc. all touched upon their continuing commitment to offering best-in-class experiences for their respective consumers.
“The Los Angeles Kings and Clippers each have diverse and eclectic fan bases that share one thing strongly – their commitment and incredible passion for their favorite sports teams,” said Zeidman. “The ability to bring like-minded fans together enhances the experience before, during, and after games, and allows fans to reconnect with old friends or meet new ones in a comfortable, energizing environment within this new space on our main concourse.”
The first-of-its-kind space features leading Toshiba technology including a 6-by-13 foot LED video wall, an 8-by-5 foot Toshiba Ultra HD video wall, two 46-inch Toshiba Virtuoso interactive touch displays featuring team and event-specific information, a 60-inch Toshiba “Touch & Get” interactive kiosk allowing for high-speed transfers of exclusive Los Angeles Kings and STAPLES Center content, and three 65-inch Toshiba Ultra HD displays.
“As Toshiba remains ahead of the curve and provides users with the most cutting-edge solutions, we are thrilled to partner with AEG, the Los Angeles Kings and STAPLES Center to provide their fan bases with the technology that has made Toshiba best-in-class for our seven decades of bringing people together through superior technologies and solutions,” said Maccabe. “Our goal is to give them an experience they won’t get at another arena.”
“On the heels of our second Stanley Cup Championship in three years, we have a more committed and energized fan base than ever, and bringing those fans together in person is something that I am particularly proud of going into this next season,” said Robitaille. “Toshiba has made this tangibly possible with this unique digital destination, and I am pleased to be able to embrace and enhance the hallmark camaraderie that continues to be a cornerstone of the LA Kings.”
“Through the partnership with Toshiba, we wanted to make sure that we provided the absolute best solutions to enhance the overall fan experience that went well beyond just simply installing video displays,” said Nick Baker, senior vice president, AEG Global Partnerships. “LA Interactive powered by Toshiba is the manifestation of this vision and not only showcases the wonderful Toshiba product lines, but also offers fans a state-of-the-art destination to engage with the brand via social media activity.”
About Toshiba America Business Solutions, Inc.
Irvine, Calif.-based Toshiba America Business Solutions, Inc., (TABS) is an independent operating company of Toshiba Corporation, a Fortune Global 500 company and the world’s eighth-largest electronics/electrical equipment organization. At Toshiba, we understand managing your business content goes well beyond making copies. It’s about managing information whether it’s in print, in digital format or displayed visually. Our people offer leading, real-world products and solutions – whether speaking of our award-winning, e-STUDIO™ multifunction products or innovative Ellumina™ digital signage line – to handle all of your content management needs. We’ll help you cut costs, secure your information and reduce your environmental footprint. And if there’s one thing every business and our planet can use right now, it’s managing to do more with less. For more information on Toshiba solutions and services available in the United States and Latin America, please visit www.business.toshiba.com and watch our corporate video on YouTube.
About AEG
AEG is one of the leading sports and entertainment presenters in the world. AEG, a wholly owned subsidiary of the Anschutz Company, owns or is affiliated with a collection of companies including more than 100 of the world’s preeminent facilities such as STAPLES Center (Los Angeles), StubHub Center (Carson, CA), Best Buy Theater (Times Square, New York), Sprint Center, (Kansas City), Target Center (Minneapolis), Mercedes-Benz Arena (Shanghai, China), MasterCard Center (Beijing, China), O2 World Hamburg, Allphones Arena (Sydney, Australia), Ericsson Globe Arena (Stockholm, Sweden), O2 World Arena (Berlin, Germany) and The O2 Arena and entertainment district (London, England), which are all part of the portfolio of AEG Facilities. Developed by AEG, L.A. LIVE is a 4 million square foot / $3 billion downtown Los Angeles sports, residential & entertainment district featuring Nokia Theatre L.A. LIVE; Club Nokia; a 54-story, 1001-room convention “headquarters” destination; along with entertainment, restaurant and office space that officially opened in 2010. AEG Live, the company’s live-entertainment division, is the world’s second largest concert promotion and touring company, and is comprised of touring, festival, exhibition, broadcast, merchandise and special event divisions with fifteen regional offices. AEG Global Partnerships, a division responsible for worldwide sales and servicing of sponsorships naming rights and other strategic partnerships. In addition to overseeing privately held management shares of the Los Angeles Lakers, assets of AEG Sports include franchises such as the LA Kings, LA Galaxy and Houston Dynamo and the Amgen Tour of California cycling stage race. In 2010, AEG launched its AEG 1EARTH environmental program with the announcement of 2020 environmental goals and the release of the industry’s first sustainability report. And in 2011, AEG introduced AXS, a comprehensive entertainment platform serving as the company’s primary consumer brand, including AXS Ticketing, which provides fans the opportunity to purchase tickets directly from their favorite venues via a user-friendly ticketing interface, Examiner.com and the AXS TV network. For additional information, visit www.aegworldwide.com.
About STAPLES Center
STAPLES Center has clearly established itself as the sports and entertainment center of the world. As the home of four professional sports franchises – the NBA’s Los Angeles Lakers and Los Angeles Clippers, the NHL’s 2014 Stanley Cup Champion Los Angeles Kings and the WNBA’s Los Angeles Spark. The AEG owned and operated arena continues to distinguish itself as the host of several high-profile events of national and international distinction including “Music’s Biggest Night” the GRAMMY Awards fourteen of the last fifteen years, the 2004 & 2011 NBA All-Star Game, 2002 NHL All-Star Game, 2000 Democratic National Convention and 2009 World Figure Skating Championships. STAPLES Center’s has also played host to some incredible concerts with performances that have brought international stature to the downtown Los Angeles arena including concerts by Taylor Swift, Mana, The Rolling Stones, Prince, U2, Garth Brooks, Paul McCartney, P!nk, Usher, Jay-Z, Kanye West, Roger Waters, Britney Spears, Beyoncé, Justin Bieber, Katy Perry, Sade, Justin Timberlake and more. STAPLES Center hosts over 250 events and over 4 million guests annually with events ranging from professional sports, live music, family shows, boxing and special events. The arena’s reputation for world-class amenities, features and commitment to quality of service and the guest experience is second to none. Visit STAPLES Center today at staplescenter.com
