If there’s one thing I enjoy, it’s a good Webinar.
That sounds a little extreme, doesn’t it?
But seriously, next week, Sept. 22, at 2 p.m. EDT Actionable Intelligence and ENX will be presenting a can’t miss Webinar on “How to Make Green and Avoid Red in the Color Aftermarket.”
If you receive our newsletter you should have received an invitation to the Webinar already.
After interviewing some players in the color aftermarket recently, I’ve discovered a huge sense of optimism about the color market in light of declining hardware sales and page volumes. Admittedly, they’re somewhat biased as they should be since color toner is their business, but they still present some solid reasons for their optimism. If you join us for this one-hour Webinar you’ll get an objective overview from the analysts at Actionable Intelligence, Charlie Brewer, founder and president, and Christina Bonadio, executive editor of www.Action-Intell.com who will hone in on the key trends shaping today’s color market in the United States. Charlie and Christina will also underscore why the color aftermarket players are so optimistic with hard, cold facts.
I’m a huge fan of Charlie Brewer, an analyst with a knack for presenting information in a compelling way. If anyone knows what’s happening in the color aftermarket it’s him. In my opinion he’s the go-to source for unbiased information on anything to do with the aftermarket.
Before I turn this into anymore of a love letter to Charlie, let me recap what’s going to be covered during the Webinar in case you haven’t yet reviewed the agenda in the Webinar invitation.
- What segments of the color market are hot and what segments are not
- Which hardware vendors are gaining and losing share in each segment
- How hardware is evolving in a market where end users print less and which feature sets support new usage patterns
- What the market conditions are for a range of devices including SOHO, workgroup, enterprise, and production
- What role consumables play in today’s color market and how to maximize your aftermarket revenue opportunities
- Where things stand between third-party supplies vendors and hardware manufacturers
If you’re a supplier or a reseller, I think you’ll learn a thing or two by attending this Webinar, or at the very least, some of what you already know or suspect will be validated by Charlie and Christina. This information might even help you make a little more money in the color aftermarket.
I know where I’m going to be on September 22 at 2 p.m. Care to join me?
Thanks for reading.
