John Lowery

Social Networking with Applied Imaging

When Caitlin Cheevers joined Applied Imaging in Grand Rapids, MI as marketing manager last July after graduating from Central Michigan University in May, the dealership was struggling to figure out how to best integrate social media into its marketing efforts. It’s not that
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The Week in Imaging’s 2013 Elite Dealers Group 4

FLEXPRINT, INC. www.flexprintinc.com Mesa, AZ President/Owner: Frank Gaspari Year founded: 2005 Number of employees: 150 Primary hardware vendors: Ricoh/Lanier, Sharp, HP, Lexmark, Xerox, Kyocera Primary solutions and services offerings: Nationwide MPS Approximate/Average yearly
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What’s Hot & What’s Not?

This week we speak with John Lowery, president of Applied Imaging in Grand Rapids, MI, about what’s hot and what’s not in his markets. Applied Imaging is a long-time Ricoh dealer. What’s hot? Lowery: Production print has been great for us. This Ricoh 5100 Series is going to be a
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The Back Story Behind the Applied Imaging/Ricoh Strategic Agreement

A couple of weeks ago we presented a news item on Applied Imaging, a Michigan office technology solutions dealership, entering into a strategic agreement with Ricoh to acquire various Ricoh accounts in Traverse City, MI and Northern Michigan. The agreement took effect May 1, 2013
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February News Bytes

Following are the big and small stories for the month of February. FlexPrint Recognizes 20 Employees Feb. 4, 2013 – Twenty FlexPrint employees were recognized and rewarded for their “DRIVE” and focus on creating and maintaining a unique customer experience. Winners were
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