Fraser Advanced Information Systems is pleased to announce that it has named Melissa Confalone as its new president, effective Jan. 1. In her new role, Confalone will be responsible for day-to-day operations, leadership and strategic planning for the West Reading, Pennsylvania-based firm.
Prior to her promotion to president, Confalone served as Fraser’s vice president of sales for the past six years. She served as a sales leader in the organization for over 20 years and has been an integral part of Fraser’s leadership team. Working with company leadership, Confalone has helped Fraser to recognize year-over-year growth in revenue across the board and led the sales group to record-setting levels.
“I’m grateful to [CEO] Bill Fraser for providing me with the opportunity to lead Fraser Advanced Information Systems,” she told ENX Magazine. “He is a true leader and has been a mentor of mine every step of my career. Fraser has offered me so many opportunities over the last 25 years, and I’m thrilled to take on this new role. We have exceptional talent and leadership at every level of our organization, they inspire me every day and I know that together, there is nothing our team cannot accomplish.
Fraser noted that Confalone is just the second president in the history of the company. “[W]e couldn’t be prouder to have her in this role,” he said. “Melissa’s leadership across the sales side of our business is unprecedented. She has a deep understanding of the business technology industry and knows what it takes to be successful. Our company’s goal is to produce 50% revenue growth over the next five years, and Melissa is the person to lead us down that path. She is highly respected among our employees and in the industry, and we are excited to grow with her as a leader of the company.”
Confalone has spent her entire 30-year career in the business technology field. She began as an account executive at a small, independent dealer and quickly became a leader in sales. She has served as a major account manager and a district sales manager before joining Fraser in 2002 as a regional sales manager. Confalone earned her Bachelor of Science degree in Marketing from Susquehanna University.
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About Fraser Advanced Information Systems
For over 50 years, Fraser Advanced Information Systems has provided innovative business technology to businesses across Pennsylvania. We deliver technology solutions that optimize communications, improve productivity and cut costs through partnerships with industry-leading partners like Sharp, Canon, Lexmark, HP, Microsoft, Yealink and Muratec. The entire Fraser staff is committed to providing world-class customer service and support to our clients. We view our customers as our number one priority. More choices, better solutions – that’s the Fraser difference.
