Editors Blog

Production Print: Dealers Discuss What You Need to Know to be Successful

So you want to add production print to your menu of products and services? Before you phone up (or email) your OEM representative, it might be good to take a step back. No, make that two steps.
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Brother Difference Maker Amy Ranttila Finds Industry’s True Currency Lies in Relationships

It’s no secret that the office technology dealer circuit is blessed to have a large number of manufacturers whose offerings—while different in their own ways—meet a high standard of excellence. A
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Impact-ful Partnership: Major Dealer Highlights Katun Corp.’s Foray into A3 MFP Theater

Some would argue that adding another manufacturer line, at face value, would not be a priority for Impact Networking. After all, the dealer—with reported revenues just shy of $200 million
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Applied Brilliance: Brother Difference Maker Evelyn Pichardo Leverages Broad Perspective

Skills sets that are portable and adaptable to any number of business segments can make for a valuable commodity from a human resources standpoint. In the case of Evelyn Pichardo, who currently
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In Order to Lead, Ricoh Difference Maker Brian Balow Suggests Checking Your Ego at the Door

Want to become an effective leader? Brian Balow ascribes to what he terms the “no ego approach.” The vice president for production sales and solutions, dealer channel, at Ricoh is loath to take
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Production Print: Dealers are Riding the Aftermarket Train to Profits

If there’s one thing that purveyors of production print equipment relish, it’s the opportunity to furnish services and supplies. The profit from the initial sale can be lucrative, depending on
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Production Print Opportunities Abound: Dealers Share Best Fishing Holes

As any dealer interested in entering a new discipline will attest, there are a few key questions that precede the decision to pull the trigger. What’s the ROI? Is it a good fit for my customer
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Kindness and Empathy Mixed with Talent Enable Toshiba Difference Maker Rick Havacko to Shine

Given his love for the game of softball (his Austin, Texas team even won its league recently), it’s not surprising that one of the axioms Rick Havacko abides by daily is that the name on the back
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Deeper Dive: Nuggets of Wisdom for Taking on New Offerings

Selling new equipment is a lot like trying to lose weight. Suggesting to someone who’s trying to trim down that they need to “eat right and exercise” is accurate (if trite) advice. Anyone who has
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The Ultimate Team Player, Xerox Difference Maker Brian Kimball Builds Positivity

Although Brian Kimball isn’t really much of a sports enthusiast, outside of enjoying a game of golf, he certainly can appreciate the glamor, tradition and the significance of the Stanley Cup. The
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Selling the Sizzle: Taking Gems From Should-Have to Must-Have

There you stand, belly to belly with a client, and you’ve secured the order for a small fleet of MFPs and a dose of PaperCut software. Feeling good time, right? But since this customer already
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Force Multipliers: Novatech Difference Maker Dave Moorman Enjoys Boost from Quality Team

Dave Moorman freely admits to being confident. He’s a two-sport star, in a sense, as president and CISO for Novatech—a big-picture executive meshed with a granular technology foundation. He’s
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