Feature Articles

Final Thoughts: Dealers Outline Marketing Approach to 2023

February has long been the publishing sector’s greatest foe, stealing two to three days from a typical work cycle. The calendar may read March, but we have some unfinished business from February to address from an editorial standpoint. As we turn with hopeful eyes toward spring,
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M&A Roundup: Fisher’s Technology, Docugraphics Complete Deals

Fisher’s Technology, the number-one Office Equipment and IT Services provider as voted by the IBR, is excited to announce its continued expansion within Western Montana. Fisher’s, which has been providing service in the Missoula market for over three years, has acquired Alter
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Stories Behind the People: The Inspiring Journeys that Help Shape Difference Makers

It’s that time of year again when we put out an all-points bulletin to solicit nominations for ENX Magazine’s annual Difference Maker issue. The roster of 50-plus industry professionals, selected by their peers, will be profiled in the May issue of our publication. Those honored
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Epson Brings Industry-Disruptive PrecisionCore Technology to Office Printing with New WorkForce Enterprise AM Series

Epson America Inc. announced the availability of three new A3 line head multifunction printers as part of its WorkForce Enterprise portfolio. Powered by PrecisionCore advanced printing technology, the WorkForce Enterprise AM-C6000, AM-C5000 and AM-C4000 business printing
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ENX MarketPlace: Multichannel Platform Enabling Dealers to Engage ‘n Exchange

Next month, ENX Magazine will debut ENX MarketPlace, a multichannel office technology business hub that connects fellow dealers and providers to the industry throughout the country, creating a platform to engage in any number of business opportunities. From buying and selling
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Creative Juices Flow: Dealers Share Nontraditional and Innovative Marketing Methods

It wasn’t all that long ago that mass marketing was deemed an effective manner to share a company’s message and maximize the return on marketing spend. OK, so for people of a certain age, 1990 is “not that long ago,” and we must admit that times and methods have changed quite a
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AJ Baggott Promoted to President of RJ Young

RJ Young, the industry-leading provider of technology solutions that power businesses across the Southeast, announced the promotion of AJ Baggott to president of the company. Chip Crunk will continue to serve as CEO. “I have full confidence in AJ to lead the organization that has
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Malware Report: The Number of Unique Phishing Emails in Q4 Rose by 36%

With nearly 280 million phishing emails detected by just one vendor and the increase in the number of unique emails, organizations have a lot to be worried about in 2023. I want to start with some context around this stat. This article is not about the number of phishing emails
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Ricoh Huddles for Game-Winning Play at Philadelphia Dealer Event

Lincoln Financial Field, home to the Philadelphia Eagles, played host to 74 dealers on Feb. 9—a mere three days before Super Bowl LVII between the Eagles and Kansas City Chiefs—as Ricoh embarked on the second of three regional dealer events. The day-long platform—which included a
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2023 Difference Makers Nominations Open: Saluting Our Industry’s Finest

It seems that the older we get, the things we thought we could always count on as a certainty become fewer and fewer. The pandemic drove that notion home in convincing fashion. The changes COVID-19 thrust upon us have been overwhelming at times on both a personal and professional
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Kissing Frogs: Marketing Tripping Points, Missteps A Part of Dealer Journey

Effective marketing is as much about ideas and strategies as it is about campaign development and execution. Creativity can involve the original and unorthodox, and when spinning out initiatives, you’re effectively throwing ideas against the wall to see which ones will stick.
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Nauticon Office Solutions Acquires Digital Office Products

Nauticon Office Solutions (Nauticon) of Gaithersburg, Maryland, a leading provider of office technologies and managed IT services, announced it has acquired Digital Office Products (Digital), a McLean, Virginia-based office products dealer. The addition of Digital’s people and
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Maximizing Marketing: Dealers Share Best Practices for Bolstering Inbound/Outbound Activity

When the pandemic struck, office technology dealers (like many industries) incorporated belt-tightening initiatives that ranged from conservative to draconian. Keeping everyone employed quickly became mission one, which meant that certain expenditures would need to be rolled
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Epson Showcases New Business Inkjet Innovations at 2023 InkBoldly Partner Conference

Epson America, a worldwide leader in business printing solutions, played host to InkBoldly, a conference for its North American office-equipment channel partners, at the Paséa Hotel and Spa in Huntington Beach, California on Feb. 6 and 7. InkBoldly resumed the in-person
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All Aboard: Executive Connection Summit Tugs Office Industry Forward

It was Mikhail Gorbachev, the onetime leader of the former Soviet Union, who once offered the phrase “If you are not moving forward, you are moving backward.” One can’t say old Mikhail wasn’t a man of his word, as evidenced by the crumbling of the Berlin Wall and, later, the
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