You can automate documents, but not your online marketing. Sorry, but it’s true. Until Skynet goes online and A.I. is real, online marketing and search engine optimization still needs a human touch, specifically an expert’s insightful eye and inquisitive mind. If you Read More

(Editor’s note: This article originally ran last August in The Week in Imaging. It’s still relevant today, especially as more dealers and resellers start thinking seriously about online marketing.) With every business having a Website (really it’s a must), the Read More

In a world that’s becoming increasingly defined by who or what you ‘Like’ on Facebook, your Twitter tweets, and your LinkedIn connections, dealerships such as Impact Networking in Chicago, IL are leveraging social networking tools to help grow their business externally and Read More

With every business having a Website (really it’s a must), the challenge is not only to be visually more impressive than your competition, but also have a site that ranks higher in search results and shows up in local searches and has more positive online reviews, and Read More