August 28, 2024

Doing the VAR Limbo

Let’s talk about what it means to be a value-added reseller, or VAR for short. I know most executives in my industry would have no problem rattling off a definition. But in my tenure at Marco, Sharp and other organizations, I’ve found that revisiting some fundamental concepts is
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Expand Your Dealership’s Offerings with Profitable Options in Production Print

When you think of production print, do you automatically assume it refers to huge devices and thousands—or even millions—of clicks? And that only commercial printers and pay-for-print shops can provide production print to customers? Not in today’s marketplace. The advances in
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Avoid Production Print Surprises: OEM Counsel Can Maximize Opportunities

Fans of television courtroom dramas are often captivated by the “gotcha” scenarios in which prosecutors spring a surprise witness or key piece of evidence that makes the jury and court gallery gasp in astonishment. It makes for compelling entertainment, but from a legal
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From AI to Production Print and Sales Enablement Tools, Keypoint Intelligence Tracks the Industry’s Future

When Keypoint Intelligence (KPI), a global solutions, testing and research entity, went shopping for a new leader in 2021, it found in Anthony Sci an intelligent and thoughtful executive with a multitude of experience in both the office technology dealer and manufacturer realms.
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Significant Growth and a Focus on People Enable Rhyme to Set New Standards for Success

As Mike Steinhoff drove down the streets of Madison, Wisconsin, something seemed eerily familiar. There were no cars on the road, businesses were closed and the streets were devoid of activity. It hit Steinhoff that he was a modern-day Dr. Robert Neville, one of the last
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An Endless Frontier of Applications, Substrates and Clients Bring Value to Production Print

While they have commonalities, such as productivity and ROI, there’s an interesting contrast between the worlds of MFPs and production print hardware. The former embraces the world of down-and-dirty printing where the information/data is the priority. In the other corner stands
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