Printer Essentials

The Reseller’s Choice

Service Matters

What makes a supplier a good company to do business with? A wide selection of quality products? Yes. Competitive prices so resellers can earn nice profits? Most certainly. A rock solid distribution and shipping program? Definitely. But what gives a good supplier the extra edge, allows them to stand out from the crowd and makes them a GREAT supplier? In a word, service.

There is no substitute in the business world for great service delivered by great people. A company can have a wonderful product offering, but without great service and quality people to support customers each and every day, the concept of a successful, long-term business relationship never develops or sustains. People are the difference in any organization, and great service comes from great people.

The aftermarket imaging supplies landscape has evolved significantly over the years and is now comprised of a myriad of suppliers. As a reseller, it is often difficult to assess what makes a supplier truly different and better than others. All suppliers claim their product quality is better than the guy’s down the street. Product breadth and in-stock availability are definitely differentiators, and the better suppliers have product in stock when you need it most. But as a reseller, the one thing that stands above all that can make and sustain a successful, long-term supplier relationship is great service.

That’s where Printer Essentials steps up to the plate. Originally founded in 2000 in Reno, Nevada, Printer Essentials specialized in supplying compatible inkjet ribbons, paper, copier and laser printer toner in its early days. Hard work, a commitment to great service and loyal customers helped Printer Essentials grow over the years and continually expand its product offering to meet the needs of the aftermarket imaging supplies industry. In 2005, a multi-billion dollar private equity institution purchased Printer Essentials, and the new ownership provided a substantial influx of capital enabling a huge increase of product lines and ready-to-ship inventory.

The customer-centric approach and dedication to superior service that allowed Printer Essentials to be successful has remained a cornerstone of Printer Essentials. The employees of Printer Essentials are the key ingredient to service success, and they collectively posses over 100 years of imaging supplies industry experience. Their staff is known throughout the industry for going the extra mile, ensuring the reseller’s success.

Printer Essentials was rewarded earlier this year for its outstanding service when it received the prestigious INTEC 2008 Vendor of the Year Award. INTEC has been the marketing and buying group of choice for the nation’s leading and fastest-growing independent dealers of computer, imaging and IT supplies. The award was granted based on 3 criteria – quality of service, quality of personnel and quality of product.

“It was a tremendous honor to be recognized by the INTEC members as Vendor of the Year. Our people, the members of the Printer Essentials team from Reno and Memphis, TN, are incredibly dedicated and hard working. This award is a testament to their commitment to success,” explains Dan Ghammachi, CEO of Printer Essentials. “We have a group of sales executives and service representatives that day in and day out take a customer- centric approach when working with every Printer Essentials client, both large and small. From a client perspective, that is one of the things you hope for in a long-term partnership with a supplier, but aren’t necessarily guaranteed. At Printer Essentials we look to elevate our customer service performance every day. We know that if we can help a customer win business, resolve a challenge, and deliver on our value as we promise, then we will earn that customer’s trust and business. At the end of the day, we’re looking to create and solidify long term customer relationships. If we can help our customers succeed, then we’ll succeed.”

Many resellers and dealers in the aftermarket supplies industry have heard of or work with Printer Essentials directly. Printer Essentials offers one of the largest selections of imaging and mobile power supplies to their resellers, with products compatible with more than 100,000 models of printers, fax machines, copiers and portable electronic devices. Printer Essentials is a leading supplier partner to the reseller/dealer channel, providing immediate product availability and one of the best shipping programs in the industry. The company has partnered with FedEx and built their 60,000 square foot fulfillment warehouse distribution facility within 2 miles of FedEx’s national distribution super-hub in Memphis. This allows for guaranteed FedEx Ground delivery in 1-3 days throughout almost all of the U.S. FedEx 2-day delivery and overnight next day delivery are also available, as is a lower cost delivery option with FedEx SmartPost, which provides the same invoice tracking capabilities as all FedEx delivery options.

Over the years, Printer Essentials has expanded the reseller’s opportunities to provide an even wider variety of Laser and Fax Toner Cartridges, Inkjet Cartridges, Laser Fusers and Maintenance Kits, Thermal Transfer Fax Ribbons and Cartridges, Copier Toner, Laptop Batteries, AC Power Adapters, Front Projector Lamps, Printer and P.O.S. Ribbons, and more. New products are constantly added to Printer Essentials’ lineup. By increasing their already impressive product offering, Printer Essentials is able to provide better service to its customers by having the product they need, when they need it.

Printer Essentials’ products are branded under the names Premium Imaging and Premium Power Products. They also distribute Media Science Color Imaging products. These names are synonymous with quality and dependability. The vast majority of their products are co-manufactured in factories that are ISO 9001/14001 Certified and STMC Certified. Their primary factory has over 300 engineers and technicians who are continuously developing new products. All of Printer Essentials’ products are guaranteed to perform equal to the OEM. Additionally Printer Essentials guarantees repair or replacement of equipment in the unlikely event their product caused damage.

Orders can be placed as late as 7:00PM Pacific Time - 10PM Eastern Time for same day FedEx shipping. Freight charges are free with orders over $300. For an additional $10 per order, next day FedEx delivery is available (up to 30lbs). Anyone who has ever raced to their local FedEx office to make a last minute shipment can now make their order from the comfort of their own office by calling Printer Essentials at 800.965.1180. You may also order online at www.printeressentials.com  or email salesdept@printeressentials.com. 

Printer Essentials sells only to resellers, never the end-user. They work within all channels of the reseller community, including single proprietor companies, large buying groups, online retailers, privately owned dealerships and more. Whether you need one color ink stick or 100s of private custom labeled laser cartridges, Printer Essentials can fill your order today.

Managed Printer Services (MPS) programs have taken the forefront of service offerings by suppliers, distributors and dealers, and Printer Essentials’ “ESP” (Essential Strategic Printing) Print Management Program fits the bill as an industry leading program. ESP is a remote print management solution designed to continuously monitor printing device fleets. ESP helps dealers and resellers land contract business. Printer Essentials then supplies the replacement toner directly to the end-user on behalf of the dealer or reseller. Managed Print Services is a burgeoning market, and Printer Essentials continues to invest resources to grow this line of business for long-term growth of their customers’ businesses.

Printer Essentials’ password protected product website provides only their registered resellers access to products and wholesale pricing. Their responsibility is to supply their resellers with a wide selection of in-stock, quality products at competitive prices to help them grow sales and profits. Printer Essentials also offers custom marketing services and programs, such as custom mailers, logo design, and promotional programs. They offer EDI integration enabling their dealers to sell to large corporations and governmental entities.

Printer Essentials has committed people, a user friendly website, ready-to-ship inventory, logistical superiority, a strong FedEx partnership, a leading managed print services offering, ISO 9001/14001 and STMC Certified manufacturers and a full product line guarantee. They stock products that are compatible with over 100,000 of the most popular printing and portable electronic devices. They have combined years of industry knowledge with worldwide sourcing and distribution expertise. They enable their resellers to have access to a multi-million dollar inventory, with over 2000 SKUs, ready to blind-drop ship to your customers.

With Printer Essentials, resellers get the best from one of the industry’s trusted suppliers: a wide selection of in-stock product, quality that you’d expect, and most importantly, unmatched service that you want from all your business partners. Let Printer Essentials, The Reseller’s Choice, help you grow your business.

Contact: Printer Essentials
5190 Neil Road #205 • Reno, NV 89502
Tel: 800.965.1180 • Fax 775.850.2630
email: salesdept@printeressentials.com
website: www.printeressentials.com